Last Updated: 25 June 2021
Aggregate technical information (such as IP addresses, screen resolution, browser language, etc.) and anonymous demographic information (such as your postal code, the web site that you came from, etc.) is collected during your usage of the Services.
We use personal information and other demographic or profile information you provide to Us to fulfil the Services, to attempt to prevent fraudulent transactions, to improve the content of Our web page in order to enhance your experience, and to contact you when necessary.
Whenever possible, We use non-identifiable information (such as IP addresses and anonymous demographic information) rather than personal information. Non-identifiable information is used to tailor your experiences with Our Services by showing content in which We think you will be interested and displaying content according to your preferences. We may use aggregate data for a variety of purposes, including analysing user behaviour and characteristics in order to measure interest in (and use of) the various portions and areas of our Services. We also use the information collected to evaluate and improve our Services and analyse traffic to Our Services.
We are committed to maintaining the security of your information and have measures in place to protect against the loss, misuse, and alteration of the information under our control. Our employees who have access to, or are associated with, the processing of personal information are contractually obligated to respect the confidentiality of your information and abide by the privacy standards We have established. Please be aware that no security measures are perfect or impenetrable. Therefore, although We use industry standard practices to protect your privacy, We cannot (and do not) guarantee the absolute security of personal information.
We may share your information with our agents, processors, or contractors in order to process the services. We may also transfer information between our affiliates and related companies. You should note, however, that We are opposed to spam mail activities and does not participate in such mailings, nor do We release the use of data for such purposes.
We may use statistical analysis of aggregate information to inform advertisers of aggregate user demographics and behaviour, as well as the number of users that have been exposed to or clicked on their advertising banners. We will provide only aggregate data from these analyses to third parties.
We may transfer your information to a third party as a result of a sale, acquisition, merger, or re-organization involving Us, Our affiliates, related companies, or any of Our respective assets.
We may also disclose your information in special cases if required to do so by law, court order, or other governmental authority, or when We believe in good faith that disclosing this information is otherwise necessary or advisable, such as to identify, contact, or bring legal action against someone who may be causing injury to – or interfering with – Our rights or property, the Services, another user, or anyone else that could be harmed by such activities (for example, identify theft or fraud).
Any advertisements that may appear in the Services will generally be delivered (or “served”) directly to you by third party advertisers, and they automatically receive your IP address when this happens. These third-party advertisers may also download cookies to your computer or use other technologies to measure the effectiveness of their advertisements and to personalize advertising content. Doing this allows them to recognize your computer each time they send you an advertisement in order to measure the effectiveness of their advertisements and to personalize advertising content. In this way, they may compile information about where individuals using your computer or browser saw their advertisements and determine which advertisements were clicked. Third-party advertisers have no access to the information you have provided to Us unless you choose to provide it to them yourself directly.
Different information is used for different purposes and is subject to different standards and regulations. In general, information is retained for such period of time as is felt necessary to provide you with services you request, to comply with applicable regulations or legislation, and to ensure that you have a reasonable opportunity to access the information. If you no longer consent to Us retaining your personal information, you can request that it be removed by contacting Us at [email protected].
If you send Us correspondence, including e-mails and faxes, we may retain such information along with any records of your account. We may also retain customer service correspondence and other correspondence involving you, Our partners, and Our suppliers. We may retain these records in order to provide you with services you request, to measure and improve our customer service, and to investigate potential fraud and violation of Our Terms & Conditions. We may, over time, delete these records
The Services may contain links to other Internet websites. By clicking on a third-party advertising banner or certain other links, you will be redirected out of the Services and to such third party websites.
We are not responsible for the privacy policies of other websites or services. You should make sure that you read and understand any applicable third party privacy policies, and you should direct any questions or concerns to the relevant third party administrators or webmasters prior to providing any personally identifiable information.
With your permission, We sometimes e-mail you in order to provide targeted marketing from our Services. We only send such e-mails when you have specifically requested them. All e‑mails you receive from Us will include specific instructions on how to unsubscribe and you may unsubscribe at any time.
© Smartledgers Limited, 2021.